Congratulations! Becoming a published author is a great accomplishment. You’ve done something few people will do in their lives. At the same time, more and more books are available for sale in the marketplace than ever before, including books that went out of publication and are now coming back as e-books. In my experience consulting with authors, creating a marketing plan is often one of the most overlooked disciplines when it comes to thinking about how to build an audience for their book.
I’ve also found that there is never a shortage of ideas for what an author could do to build an audience. The trick is selecting the best ideas that will work for your book.
Here are three keys to help you build an audience for your book: Continue reading