Q&A with Matt Hofeld: Are You Ready for Some (Sooner) Football?

Creator of the website Crimson and Cream Machine, Matt Hofeld is a true University of Oklahoma fan. And his book, 2012 Sooner Kickoff, is uniting fellow fans around the world. We asked Hofeld about the story behind his book and learned about the Sooners’ passionate fan base.

How long have you been a Sooner football fan?

My whole life. Growing up in Oklahoma you are either a Sooner or a Cowboy, and my family was OU all the way. The games were on at my house every Saturday; it was a family tradition to gather around and watch. I attended my first game in person in 1984, and as a 10-year-old, I became hooked for life.

When did your website, Cream and Crimson Machine, launch?

We launched Crimson and Cream Machine in August of 2006. The idea was to create a website for Sooner fans, by Sooner fans. In addition to the information that we post on a daily basis, there is opportunity for fans to create their own posts, display photos and link to articles that they find interesting. In the next few weeks we’ll surpass the 3 million visitor mark. Continue reading

Overcome Writer’s Block with Seven Writing Prompts

“Writing about a writer’s block is better than not writing at all.” – Charles Bukowski

It could be the flashing cursor on an empty white page of your word processor. Or, it could be a crinkled sheet of lined paper that you overhand throw into a waste basket. No matter what it looks like, we all know what it means: writer’s block. Luckily there is a cure, and all you have to do is write.

Here are some writing prompts to get your brain in the write place.

1. Copycat

Take a story that you love, and add onto it. Love “Modern Family”?  Write a short story about the Dunphys going to the zoo. Love The Shining? Write about the next caretaker of the Overlook Hotel. Continue reading

Booktango LiveChat Confessions: Helping Content Creators Create a Book

Booktango LiveChat Confessions: Helping Content Creators Create a BookSometimes it can be hard to create a book on your own. At Booktango, we try to both empower you to publish independently and provide you with helpful resources when you need it.

One of coolest options we have is called LiveChat, and it’s your 24/7 connection to real customer support staff. I talked with Earl Dimayuga, our Customer Support Manager, to get a closer look at what authors are saying inside the chat box.

This is when people stop being polite… and start getting real. It’s the Real LiveChat Confessions.

CONFESSION #1: I don’t know how to submit my book.

SOLUTION: It’s not nearly as hard to create a book as you might imagine. Follow these steps. Continue reading

Decoding the Secrets: What is ISBN?

Every e-book published by Booktango gets a free ISBN. But, exactly what is ISBN?

The answer isn’t as complicated as you might imagine. A book’s ISBN, or International Standard Book Number, helps publishers, retailers, and bookstores in book-tracking.

Nowadays, all books get 13-digit ISBNs (books published before 2007 have the 10-digit versions). At first glance, you’d think that each digit is randomized. But, once we break it into five different groups, we can decode the secrets of the ISBN.

What is ISBN?

We’ll take you through the groups so you can learn how an ISBN identifies your book.

Prefix: Welcome to Bookland

The newest addition to the ISBN, the prefix, indicates the product’s industry. The number 978 represents the book publishing industry; you’ll see it on all of the e-books in our bookstore. Continue reading

Digital Publishing Q&A Session with The Globe and Mail

With more than 3.3 million readers a week, The Globe and Mail is one of the top newspapers in Canada. To prove it, last year they were nominated for 24 National Newspaper Awards and awarded with 8, more than any other publication in Canada. To celebrate its journalism excellence, The Globe and Mail compiled the winning entries into a Booktango e-book called Our Nation’s Finest.

We talked with The Globe and Mail and not only got the scoop on their new book, but we also chatted about the newspaper industry’s switch to digital publishing. According to the Audit Bureau of Circulations, about 14 percent of newspaper circulation is now digital. But with a new e-book and an interactive website full of Canada’s top news stories, we’ll venture to say The Globe and Mail is on the forefront of digital publishing for newspapers.

Digital Publishing Q&A Session

BT: What kind of stories are in this e-book?

G&M: The first Globe and Mail e-book, Our Nation’s Finest, contains a wide variety of stories that cover topics, such as national, international, politics, business, lifestyle, sports, and news. The range of curated articles includes an exposé of a federal corruption scandal to celebrity profiles, and a recap of how our Canadian dollar bills have changed design over the years in order to prevent counterfeiters. There are also stories about Canada’s national sport, hockey. Continue reading