Year in Review – Celebrating Our One Year Anniversary

December is often a time of reflection for me and for most people. I spend time thinking about the accomplishments I’ve made over the last year, the opportunities to do better and to set my goals for the coming year.

Coincidentally, this year in addition to reflecting on my personal life and career,  I also get to take a look back at Booktango. Booktango officially went live to the world in Beta one year ago.  It’s been an exciting year and as we close out 2012 and celebrate our first anniversary, I wanted to take some time to celebrate the last 12 months and look ahead to 2013.

December 2011

At launch, Booktango had some of the core features you see today such as the online editor, error identification, e-book details collection, retailer selection and submission. We knew we weren’t done, but we were excited to get an initial product out and begin gathering feedback from our authors. We continued to develop and plan new features for roll out during the first few months following launch. Continue reading

10 Tips to Nailing your Author Interview

Securing an author interview on the radio or TV can be an excellent way to promote your book. These ten tips will help you know what to do before, during and after the interview.

Before the interview:

Research the show and host. Take time to listen to or watch the show you will be interviewed on. Notice things about the host – is he/she funny? Deadpan? Boring? This will help you know what to expect when you are being interviewed.

Send your bio and book. A host will appreciate knowing more about you and your book, and if possible, read your book.

Write questions. Hosts will appreciate a list of questions they could ask you about your book. If possible, include your answers so they will know what to expect you to say in the interview.

Know your time. It’s important to know how long you will be interviewed. Preparing for a five minute interview is very different than preparing for an hour long interview. Continue reading

Inspirational Quotes for Writers with the Blues

Writing is work. It is a blessing and a curse; a calling and a haunting. It’s incredibly rewarding, and at the same time, it’s hard.

As an author, you get stuck. You might want to quit, give up and find a new job – discover an easier passion.

Don’t.

All authors – all people, for that matter – encounter times in their lives and careers where things don’t go their way and they lose their drive to continue. When I encounter times like these, I find inspiration in the words of authors and writers I admire. Here are some of my favorite quotes from authors of various genres: Continue reading

Here’s My Card: How e-book publishing is the new business card.


With the job market as turbulent as ever, people are always looking to stand out from the crowd. One way to do so is by publishing a book on a subject that you know everything about. Okay, maybe not everything, but enough that your peers consider you an expert. Nothing cements your authority in your field like having an articulate and professional book in your hands.

A published book brings credibility and authority on your topic whether you are

  • networking at your local coffee shop,
  • attending a convention at a remote destination, or
  • approaching your boss on that long-overdue raise,

Your book is your business card, the tangible item that will make people remember you. Continue reading