Clarifying bookstore merge with Book Country

Book Country

A little over a month has passed since we merged our Booktango authors into a new bookstore along with Book Country. While most of the move went smoothly, I wanted to take a few minutes to offer some clarity and answer some of the most common questions.

I’ve been gathering the questions that have come in the most to customer support both at Booktango and Book Country and compiled them below:

What do I need to do as a result of the bookstore move?
For the most part, absolutely nothing! The only recommendation we make is that if you have linked your book on websites, social media or otherwise that you update those links for the new store. However, if you wish to leave them as is we have automatic redirects in place to make sure your audience still reaches your book detail page.  The link change is simple.
If your book used to be available at http://bookstore.booktango.com/Products/SKU-000123456/My-Title.aspx then the new link would be http://bookstore.bookcountry.com/Products/SKU-000123456/My-Title.aspx

Do I have to redo all my books on Book Country?
Nope! There is nothing you have to do. We moved your books to the new bookstore and everything else stays the same. You can still view your dashboard, sales reports and even publish more books on Booktango just like you always have. Continue reading

E-book 2013 Summer Reading List

E-book 2013 Summer Reading List

Summer for me – as it is for most readers – is a time for long road trips, family vacations and weekends spent enjoying long summer nights. Thankfully these are all perfect opportunities to catch up on some reading. I own a Kindle Fire and am a member of Goodreads, so it’s usually easy to find and download the latest bestsellers or discover a new book or author off the beaten path.

During the summer I sometimes dive into the classics (I can never tire of reading Pride and Prejudice or Frankenstein) or pick up a romance novel (the plots are typically gag-worthy but an easy read) or return to my favorite series from my favorite authors (my copies of Harry Potter and Dark Tower are falling apart). I’m currently reading A Game of Thrones by George R.R. Martin (yes, I jumped on the bandwagon due to the popularity of the HBO show) and Penpal by Dathan Auerbach (a relatively unknown author who got his start on a horror forum).

Here at Booktango we have hundreds of new titles published every month. So, it can be tough to sort through all of our options, but what a lucky problem to have, right? I’ll highlight a few titles that I think are a fun summer read while you’re lounging on the beach or, for those who are stay-vacationing like me, on your porch while enjoying an adult beverage, which happens to be one of my favorite summer pastimes: Continue reading

3 Genres You Have Never Heard of Before

3 Genres You Have Never Heard of Before

With help from the boom of self-publishing in recent years, new genres and subgenres have popped up or have increased in popularity. For example, you can’t browse an online bookstore without seeing several YA paranormal romance titles, a subgenre that wasn’t nearly as popular as it is now following the release of Twilight.

Here are a few more genres that most readers might not be all too familiar with:

Space Opera

Usually set in outer space or on another planet, space operas emphasize adventure and are often sagas involving interplanetary politics or family conflict. Space opera is similar to military science fiction, but is not as focused on the military effort and is generally more romantic in tone. Well-known writers include C.S. Friedman and Frank Herbert. Continue reading

4 Reasons Why You Need to Join a Writing Community

4 Reasons Why You Need to Join a Writing Community

Successful people in every field join together in order to share advice within their industry, and writers are no different. Joining an online community is an increasingly popular way for writers to unite and hone their craft. But, is a writing community right for you? We think so! Here are four reasons why:

  • It’s convenient. You can work in your living room, at your local coffee shop or while you travel.
  • It offers priceless advice. Professionals and peers alike can help you fine tune your writing. Sure, you can ask your mom for her suggestions, too, but your peers (who most likely have more experience within the industry) will do you a favor by offering constructive criticism. Continue reading

Marketing Tips: Discoverability and PR

Marketing Tips: Discoverability and PR

Video courtesy of the Author Learning Center

Rusty Shelton, who began his career in traditional publishing and is now the president and CEO of an author publicity firm called Shelton Interactive, discusses discoverability in terms of publicity. How do you connect with the right people in order to get PR?

The way that journalists and media in general interact with authors is very different than it was years ago. Writers are now tasked with getting above the noise of other writers. Journalists are now looking for books online instead of listening to direct pitches. They simply don’t have the time or the resources to review every single press release or phone message. So, think: What are the major stories that people are talking about right now and how does your book relate? Post a blog about it or snag an interview with an influential blogger. Continue reading

The Importance of Peer Book Reviews

The Importance of Peer Book Reviews

If you want your book to appeal to the general public, you need to see what your fellow authors think about it before publishing it. Too often a writer’s ego (e.g. “My work is already perfect!”) gets in the way of this common-sense strategy. Don’t be that author! Ask your peers to review your work – whether it’s just sections or an entire manuscript – to ensure you publish your best work possible.

Sure, it can be scary to put your work in front of your peers, but the benefits far outweigh any hesitations you may have: Continue reading

Title Leading Story – Writing Tips from R.L. Stine

Did you know that the national bestselling children’s author R.L. Stine comes up with his story ideas for his books by beginning with the title of the book? Spooky, right? It’s so different, but guess what? It obviously works. He has sold more than 350 million books and writes six books a year in his Goosebumps series!

Video courtesy of the Author Learning Center Continue reading

The Do’s and Don’ts of E-book Cover Design

The Do's and Don'ts of E-book Cover Design

You worked hard to write a book, and now you’re ready to publish. Woo hoo! But, wait. Have you thought about your e-book cover yet? As an e-book author, you face unique challenges when it comes to designing that perfect cover since it will only be seen online. 

E-book design is way more important than most authors realize. If your e-book cover doesn’t grab a reader’s attention, you could potentially lose a sale or even several thousand. Your design must represent the book you’ve created, draw in readers and make your title stand out from the competition.

That might sound overwhelming, so here are a few do’s and don’ts to consider as you create (or hire a pro to create for you) your e-book cover: Continue reading

3 Fresh Ideas to Help You Organize Your Writing Desk

3 Fresh Ideas to Help You Organize Your Writing Desk

It’s the perfect time of year to bust out the cleaning supplies and tackle some serious spring cleaning. What? You’re not excited? You should be! This is a great opportunity to boost your creative flow and write that book you’ve let sit all winter. Hey, I’m not a DIY Martha Stewart type of person either, but these goals are attainable.

You might be surprised how a little organizing can enhance your work ethic and lead to a clear head with new writing ideas. It may seem like an overwhelming task, but just set aside a weekend afternoon to spruce up your writing desk. You’ll see a clean desk in no time.

1.) Clear off everything. That’s right, you heard me – everything. Make sure you have labeled baskets set aside to separate all of your knickknacks, utensils, trash, etc., as each item is pulled off. Once you sort through the items, the hard part is done. Continue reading

7 Ways to Promote Your Book with Booktango

One of the most frequently asked questions we get from authors is “how can I effectively market my e-book?” There is no million dollar answer that works for every single author. It’s kind of like weight loss – don’t fall for quick-fix gimmicks, and if you put in a committed effort into working toward your goal, you’ll eventually see some results.

You already know that Booktango is unique for offering free e-book publishing. We also offer some marketing services and opportunities specifically catered toward our digital-only authors. Let’s look at a few and see why each one might work for your marketing strategy.

1.) Check out BookStubs – one our snazziest and most affordable marketing tools. It’s like a business card for your book that you can easily distribute at author events. Watch this one minute video to get a better idea of how BookStubs could be right for your marketing goals.

2.) Get your book featured in the Booktango bookstore. This increases your book’s visibility and it’s FREE publicity. We even offer a few tips on how to increase your chance of being selected. Continue reading